HomeMy WebLinkAboutAGENDApacket__11-18-20_0126_157
NOTICE OF MEETING
REGULAR MEETING
STRATEGIC PLANNING ADVISORY COMMISSION
Chairman John Craft, Jr.
Vice Chairman Peter Bordow
Commissioner Chad Bernick
Commissioner Gerard Bisceglia
Commissioner Patrick Garman
Commissioner Cynthia Magazine
Commissioner John McHugh
TIME:4:00 P.M. – REGULAR MEETING
WHEN:WEDNESDAY, NOVEMBER 18, 2020
WHERE:FOUNTAIN HILLS COUNCIL CHAMBERS
16705 E. AVENUE OF THE FOUNTAINS, FOUNTAIN HILLS, AZ
Commissioners of the Town of Fountain Hills will attend either in person or by telephone conference call; a quorum of the
Town’s Council, various Commission, Committee or Board members may be in attendance at the Commission meeting.
Notice is hereby given that pursuant to A.R.S. §1-602.A.9, subject to certain specified statutory exceptions, parents have a
right to consent before the State or any of its political subdivisions make a video or audio recording of a minor child.
Meetings of the Commission are audio and/or video recorded and, as a result, proceedings in which children are present
may be subject to such recording. Parents, in order to exercise their rights may either file written consent with the Town
Clerk to such recording, or take personal action to ensure that their child or children are not present when a recording may
be made. If a child is present at the time a recording is made, the Town will assume that the rights afforded parents
pursuant to A.R.S. §1-602.A.9 have been waived.
REQUEST TO COMMENT
The public is welcome to participate in Commission meetings.
TO SPEAK TO AN AGENDA ITEM, please complete a Request to Comment card, located in the back
of the Council Chambers, and hand it to the Executive Assistant prior to discussion of that item, if
possible. Include the agenda item on which you wish to comment. Speakers will be allowed three
contiguous minutes to address the Commission. Verbal comments should be directed through the
Presiding Officer and not to individual Commissioners.
TO COMMENT ON AN AGENDA ITEM IN WRITING ONLY, please complete a Request to Comment
Strategic Planning Advisory Commission Meeting of November 18, 2020 1 of 4
card, indicating it is a written comment, and check the box on whether you are FOR or AGAINST and
agenda item, and hand it to the Executive Assistant prior to discussion, if possible.
Strategic Planning Advisory Commission Meeting of November 18, 2020 2 of 4
1.CALL TO ORDER – Chairman Craft
2.ROLL CALL – Chairman Craft
3.CALL TO THE PUBLIC
Pursuant to A.R.S. §38-431.01(H), public comment is permitted (not required) on matters NOT listed on the
agenda. Any such comment (i) must be within the jurisdiction of the Commission, and (ii) is subject to
reasonable time, place, and manner restrictions. The Commission will not discuss or take legal action on matters
raised during Call to the Public unless the matters are properly noticed for discussion and legal action. At the
conclusion of the Call to the Public, individual commissioners may (i) respond to criticism, (ii) ask staff to review
a matter, or (iii) ask that the matter be placed on a future Commission agenda.
4.CONSIDERATION OF Approving the October 28, 2020, Meeting Minutes.
5.CONSIDERATION OF Changing the Strategic Planning Advisory Commission January 27,
2021, Meeting Date to January 13, 2021.
6.DISCUSSION AND CONSIDERATION OF Key Term Definitions for the New Strategic Plan.
7.UPDATE FROM Workgroups on Areas of Focus for the Strategic Priorities.
8.UPDATE ON January 9, 2021, Vision Fountain Hills Community Workshop.
9.ADJOURNMENT
CERTIFICATE OF POSTING OF NOTICE
Strategic Planning Advisory Commission Meeting of November 18, 2020 3 of 4
CERTIFICATE OF POSTING OF NOTICE
The undersigned hereby certifies that a copy of the foregoing notice was duly posted in accordance with the statement filed
by the Strategic Planning Advisory Commission with the Town Clerk.
Dated this ______ day of ____________________, 2020.
_____________________________________________
Angela Padgett-Espiritu, Executive Assistant
The Town of Fountain Hills endeavors to make all public meetings accessible to persons with disabilities. Please call 480-816-5199 (voice)
or 1-800-367-8939 (TDD) 48 hours prior to the meeting to request a reasonable accommodation to participate in the meeting or to obtain
agenda information in large print format. Supporting documentation and staff reports furnished the Commission with this agenda are
available for review in the Town Manager's Office.
Strategic Planning Advisory Commission Meeting of November 18, 2020 4 of 4
ITEM 4.
TOWN OF FOUNTAIN HILLS
STAFF REPORT
Meeting Date: 11/18/2020 Meeting Type: Strategic Planning Advisory Commission
Agenda Type: Submitting Department: Administration
Prepared by: Angela Padgett-Espiritu, Executive Assistant to Manager, Mayor/Council
Staff Contact Information: Angela Padgett-Espiritu, Executive Assistant to Manager,
Mayor/Council
Request to Strategic Planning Advisory Commission (Agenda Language): CONSIDERATION
OF Approving the October 28, 2020, Meeting Minutes.
Staff Summary (Background)
The intent of approving meeting minutes is to ensure an accurate account of the discussion and action
that took place at the meeting for archival purposes. Approved minutes are placed on the Town's
website and maintained as permanent records in compliance with state law.
Attachments
October 28, 2020 Meeting Minutes
Form Review
Form Started By: Angela Padgett-Espiritu Started On: 11/03/2020 02:44 PM
Final Approval Date: 11/03/2020
11/17/2020 Minutes
https://destinyhosted.com/frs/publish/print_minutes.cfm?seq=85&mode=print&reloaded=true 1/6
TOWN OF FOUNTAIN HILLS
MINUTES OF THE REGULAR MEETING
OF THE FOUNTAIN HILLS STRATEGIC PLANNING ADVISORY COMMISSION
OCTOBER 28, 2020
1.CALL TO ORDER – Chairman Craft
at 4:03 p.m.
2.ROLL CALL – Chairman Craft
Present:Peter Bordow, Vice Chairman; John W. Craft, Jr., Chairman; Cynthia Magazine,
Commissioner; John McHugh, Commissioner; Chad Bernick, Commissioner; Patrick
Garman, Commissioner; Gerard Bisceglia, Commissioner
Staff
Present:
Town Manager Grady Miller; Executive Assistant Angela Padgett-Espiritu
3.CALL TO THE PUBLIC
Pursuant to A.R.S. §38-431.01(H), public comment is permitted (not required) on matters NOT listed on the
agenda. Any such comment (i) must be within the jurisdiction of the Commission, and (ii) is subject to reasonable
time, place, and manner restrictions. The Commission will not discuss or take legal action on matters raised during
Call to the Public unless the matters are properly noticed for discussion and legal action. At the conclusion of the
Call to the Public, individual commissioners may (i) respond to criticism, (ii) ask staff to review a matter, or (iii) ask
that the matter be placed on a future Commission agenda.
4.UPDATE ON Commission Applicants and Appointments.
Chair Craft introduced newly appointed Commissioner Patrick Garman to the group.
Commissioner Garman gave a brief overview of his qualifications, education and family to
the Commissioners.
Each Commissioner introduced themselves and gave a brief overview of their experience,
education and family.
Town Manager Miller commented that the Commission received many qualified applicants
for the vacancy on the commission.
5.CONSIDERATION OF Approving the September 23, 2020, Meeting Minutes.
MOVED BY Vice Chairman Peter Bordow, SECONDED BY Commissioner John
McHugh to APPROVE the minutes of the September 23, 2020 meeting.
Vote: 7 - 0 - Unanimously
6.CONSIDERATION OF Approving the 2021 Commission Meeting Dates.
MOVED BY Commissioner Cynthia Magazine, SECONDED BY Commissioner John
McHugh to APPROVE the 2021 Meeting Dates of Strategic Advisory Planning
Commission.
Vote: 7 - 0 - Unanimously
7.DISCUSSION OF Key Terms for use in the Strategic Plan.
11/17/2020 Minutes
https://destinyhosted.com/frs/publish/print_minutes.cfm?seq=85&mode=print&reloaded=true 2/6
Chair Craft reported that we are beginning to focus on specific strategies that will be
relevant in supporting the four strategic priorities discussed in previous meetings. To make
sure for future communications with this group and for the sake of future discussions, we
thought that we should come to an agreement on specific terms.
Commissioner John McHugh reported that it is important for the group to have a common
understanding of each sequential step of the planning process and requested that the
commission review the document “Definitions for Strategic Plan” (attached) that contains
suggested definitions for the sequential steps in the strategic planning process, along with
the Town’s Mission Statement (attached). The Commission needs to have a clear
understanding in each step of the process in a clear and simple language.
A discussion ensued on the below suggested definitions for the sequential steps in our
strategic planning process:
Overarching Value
What we aspire to become, and what all elements of the Strategic Plan support.
Strategic Priority
A critical area of focus and initiatives in support of the Overarching Value.
Strategy
A key method employed to achieve a Strategic Priority.
Task
A specific, measurable action undertaken to achieve a Strategy's desired result.
8.UPDATE ON Strategic Planning Advisory Commission Workgroups.
Chair Craft requested that each Strategic Planning Advisory Commission workgroup give a
brief progress update.
Workgroup #3 Health, well-being, safety, environment:
Commissioner Magazine commented that Commission McHugh provided a world of
structure with the clear terms and definitions.
The word “safety” was wordsmith to “safeguard” to the health and well-being of the
community.
Collaboration, items that are actionable and measurable
Collaboration is vitally important and valuable within SPAC.
Community feedback from the Vision Fountain Hills
Town reaching out to work with other Strategic Partners.
Workgroup has reached out to members of the community in regards to education.
Struggle with the number and specificity of tasks that need to be actionable and
measurable.
Commissioner McHugh requested guidance from the commission on some strategies.
Commissioner Magazine noted three strategies that the workgroup has identified and
agreed on so far:
1. Create awareness of Fountain Hills as a community focused on health and wellness
11/17/2020 Minutes
https://destinyhosted.com/frs/publish/print_minutes.cfm?seq=85&mode=print&reloaded=true 3/6
2. Identify opportunities in increasing social interaction and well-being
3. Expand community awareness of tangible public safety efforts in Fountain Hills
Workgroup #1 Infrastructure and digital capacity: (see attached document)
Vice Chair Bordow reported that the workgroup looked at the challenges with these and the
out-of-the box ideas.
1. Broadband Service
2. Cellular Service
3. Wi-Fi Service
4. Electricity / Power (Water)
Success may depend on collaborative relationships to overcome challenges and to achieve
results. Fountain Hills has interesting selling points in regard to our geography to be used
as a testing site for some technologies.
Commissioner Bernick reported that Cisco systems has a program that will work with local
municipalities to help a town uplift their infrastructure. Starlink will be available sometime
next year, which is a low earth orbit series of satellites that will provide broadband service.
Workgroup #2 Economic Development:
Chair Craft reported that he and Commissioner Bisceglia met and set some specific goals.
We reached out, met privately with Betsy LaVoie, the CEO of the Fountain Hills Chamber of
Commerce, and met privately with James Smith, Economic Development Director with the
Town of Fountain Hills. Ms. LaVoie and Mr. Smith are still networking in the community and
have similar concerns. Ms. LaVoie brought up that one of the biggest concerns for
businesses is keeping employees.
James Smith the Economic Development Director with the Town of Fountain Hills has three
specific targeted industries that he will be focusing on:
1. Health and Wellness
2. Professional Services
3. Education and Sciences
Tammy Bell with Vision Fountain Hills extracted from the recent Vision Fountain Hills
Surveys comments that pertain to economic development. Some of the key obvious
statements were:
1. Too many vacancies in buildings
2. Need for more vibrant downtown area
3. Build around the digital future
4. Fountain Hills has unique qualities and should look to brand those qualities:
Southwest Culture
Native American Relationships
Conservation
Dark Sky Community
Arts and Entertainment District concept
There are conversations around the Shea Corridor and as a potential resource for
development.
One of thing that we noticed was that we have Fountain Hills focusing on economic
development, Chamber of Commerce serving its business memberships and we have the
Fort McDowell Yavapai Nation that has their own economic development and fast growing
areas. We thought about having these organizations form a mutual alliance in these areas
and using their data to form a baseline.
11/17/2020 Minutes
https://destinyhosted.com/frs/publish/print_minutes.cfm?seq=85&mode=print&reloaded=true 4/6
Commissioner Bisceglia commented that we need to provide the people that are giving
suggestions some information beyond what they think we should do and face some of the
hurdles. For example, we need to fill-up some of these buildings. We have about 200%
above normal of empty commercial space. Possible rezoning of these areas for residential
and mix-use. This would provide an opportunity to increase the population.
Chair Craft requested that by the next meeting to refine each workgroup to emphasize on
perspective collaboration and to send a one or two page summary to Angela by November
13, 2020.
9.DISCUSSION OF Community Workshop(s) Area of Focus, Needs and Format.
Chair Craft gave an overview of the Vision Fountain Hills Community Workshop and the
logistics.
Date: January 2021 - Specific date will be confirmed and put on the commission’s
calendar.
Time and Location: 8AM – 12 noon in the Ballroom of the Fountain Hills Community
Center
Workshop Purpose: Establish Vision Fountain Hills as a catalyst for community
engagement by playing an active role in facilitating a community workshop and community
needs assessment.
Format: In person meeting with no more than 50 community volunteers recruited from the
Vision Fountain Hills survey respondents (supplemented with selected individuals by
invitation). Layout to include 8- 10 roundtables each with 5-6 people groupings. Social
distancing and masks will be enforced.
Attendees will be presented with key elements of the General Plan as well as a preliminary
overview of the strategic priorities for the upcoming Strategic Plan. They will then be asked
to consider prospective methods/processes supportive of both plans. The discussions will
generally be open-ended but with specific assumptions and guides around reasonableness,
timelines, resources, and measurability.
Vision Fountain Hills may select to conduct 1-2 virtual town halls shortly after the workshop
to augment the results/findings and support ongoing interactions with the community.
Presenters:
Jerry Butler – Moderator
Tammy Bell – Vision Fountain Hills
John Craft – Strategic Planning Advisory Commission
Meeting Facilitators:
Peter Bordow - Srategic Planning Advisory Commission
Jack Franz
Tom Lindsey
Strategic Planning Advisory Commissioner (TBA)
Invited Observers/Resources:
Grady Miller, Town Manager with the Town of Fountain Hills
Betsy LaVoie, Fountain Hills Chamber of Commerce
Ginny Dickey, Mayor of Town of Fountain Hills
11/17/2020 Minutes
https://destinyhosted.com/frs/publish/print_minutes.cfm?seq=85&mode=print&reloaded=true 5/6
Fountain Hills Unified School District Superintendent and/or PTO President
John Wesley, Development Services Director with the Town of Fountain Hills
Dori Wittrig
Workshop Topics (General Plan and Strategic Plan objectives):
Shared themes and priorities for both the General Plan and the Strategic Plan.
Neighborhoods Environment
Economy
Infrastructure/Digital Capacity X X X
FH Financial Sustainability X X X
Health, Wellness, and Safety X X X
Economic development/collaboration X X
Chair Craft commented that there was a significant interest in having the workshop held
virtually as an option for safety.
10.ADJOURNMENT
MOVED BY Commissioner John McHugh, SECONDED BY Vice Chairman Peter
Bordow APPROVED to adjourn at 5:18 p.m.
Vote: 7 - 0 - Unanimously
11/17/2020 Minutes
https://destinyhosted.com/frs/publish/print_minutes.cfm?seq=85&mode=print&reloaded=true 6/6
STRATEGIC PLANNING ADVISORY
COMMISSION
____________________________
John W. Craft, Jr., Chairman
ATTEST AND PREPARED BY:
______________________________
Angela Espiritu, Executive Assistant
CERTIFICATION
I hereby certify that the foregoing minutes are a true and correct copy of the minutes of the Regular
Meeting held by the Fountain Hills Strategic Planning Advisory Commission in the Town Hall Council
Chambers on the 28 day of October, 2020. I further certify that the meeting was duly called and that a
quorum was present.
DATED this 18 day of November, 2020.
_________________________________
Angela Espiritu, Executive Assistant
ITEM 5.
TOWN OF FOUNTAIN HILLS
STAFF REPORT
Meeting Date: 11/18/2020 Meeting Type: Strategic Planning Advisory Commission
Agenda Type: Submitting Department: Administration
Prepared by: Angela Padgett-Espiritu, Executive Assistant to Manager, Mayor/Council
Staff Contact Information: Angela Padgett-Espiritu, Executive Assistant to Manager,
Mayor/Council
Request to Strategic Planning Advisory Commission (Agenda Language): CONSIDERATION
OF Changing the Strategic Planning Advisory Commission January 27, 2021, Meeting Date to January 13,
2021.
Staff Summary (Background)
Staff is requesting approval to change the January 27, 2021, Strategic Planning Advisory Commission
meeting to Wednesday, January 13, 2021. The request is due to a scheduled Town Council Joint Session
with the Fountain Hills Sanitary District scheduled for the January 27, 2021, date.
Form Review
Form Started By: Angela Padgett-Espiritu Started On: 11/03/2020 02:59 PM
Final Approval Date: 11/03/2020
ITEM 6.
TOWN OF FOUNTAIN HILLS
STAFF REPORT
Meeting Date: 11/18/2020 Meeting Type: Strategic Planning Advisory Commission
Agenda Type: Submitting Department: Administration
Prepared by: Angela Padgett-Espiritu, Executive Assistant to Manager, Mayor/Council
Staff Contact Information: Angela Padgett-Espiritu, Executive Assistant to Manager,
Mayor/Council
Request to Strategic Planning Advisory Commission (Agenda Language): DISCUSSION AND
CONSIDERATION OF Key Term Definitions for the New Strategic Plan.
Staff Summary (Background)
Attachments
Key Term Definitions for the New Strategic Plan
Form Review
Form Started By: Angela Padgett-Espiritu Started On: 11/03/2020 03:03 PM
Final Approval Date: 11/03/2020
John Craft and John McHugh
DEFINING OUR SPAC PROCESSS
Page 1 of 1
Suggested Definitions for the Sequential Steps in Our Strategic Planning Process
Overarching Value
What we aspire to become, and what all elements of the Strategic Plan support.
Strategic Priority
A critical area of focus and initiatives in support of the Overarching Value.
Strategy
A key method employed to achieve a Strategic Priority.
Task
A specific, measurable action undertaken to achieve a Strategy's desired result.
ITEM 7.
TOWN OF FOUNTAIN HILLS
STAFF REPORT
Meeting Date: 11/18/2020 Meeting Type: Strategic Planning Advisory Commission
Agenda Type: Submitting Department: Administration
Prepared by: Angela Padgett-Espiritu, Executive Assistant to Manager, Mayor/Council
Staff Contact Information: Angela Padgett-Espiritu, Executive Assistant to Manager,
Mayor/Council
Request to Strategic Planning Advisory Commission (Agenda Language): UPDATE
FROM Workgroups on Areas of Focus for the Strategic Priorities.
Staff Summary (Background)
Attachments
CMJMPG
ECON DEV
Form Review
Form Started By: Angela Padgett-Espiritu Started On: 11/03/2020 03:06 PM
Final Approval Date: 11/03/2020
John McHugh
SP#3 SUMMARY 18 NOV ‘20
Health, Well-being and Safety Page 1 of 2 18 Nov 2020
A Strategic Approach to
HEALTH, WELL-BEING AND PUBLIC SAFETY
for Fountain Hills
The Foundation
Our work group is building on foundational work completed by others in years
past. The Town’s Mission Statement highlights the need “to serve the best
interest of the community by: providing for its safety and well-being.” In the
Values section of the current strategic plan the first item you see is, “Preserve
the health, well-being and safety of all residents and visitors.”
SPAC has already agreed to make the Health, Well-being and Safety of our
community a strategic priority for the new plan. Those are all givens we readily
accept. Within that framework, we see our job as identifying Strategies and
related Tasks that are most likely to help Fountain Hills elected leaders realize the
strategic priority of improving Health, Well-being and Safety for our community.
Some Additional Outreach
Because our assignment is exceptionally broad in scope, we did feel the need to
gather more input in several areas. We have already received a batch of valuable
information on Quality-of-Life matters in Fountain Hills from FHCCA/VFH. And we
are currently working with other local contacts for more input on opportunities in
the areas of Education and the Environment.
Where Are We Now?
We are recommending the following changes to the wording of our strategic
priority:
“Improve the health, well-being and safety of our community.”
John McHugh
SP#3 SUMMARY 18 NOV ‘20
Health, Well-being and Safety Page 2 of 2 18 Nov 2020
Next, we identified the strategies that we feel optimize the chances of making our
strategic priority a reality for Fountain Hills. Then we thought about Tasks needed
for implementation.
Our Initial Recommendations on Strategies
1 - Enhance the natural and built environment of Fountain Hills to improve overall
Health, Well-being and Public Safety of the community.
2 - Create awareness of Fountain Hills as a community focused on Health, Well-
being and Public Safety.
Examples of Tasks We Are Considering
1 - Enhance the natural and built environment of Fountain Hills to improve overall
Health, Well-being and Public Safety of the community.
A - Advance health, well-being and safety in all Fountain Hills
Governmental Policies.
2 - Create awareness of Fountain Hills as a community focused on Health, Well-
being and Public Safety.
A - Improve the health, well-being and public safety literacy within the
Fountain Hills community.
FH ECONOMIC DEVELOPMENT
Strategic Priority
Proactively seek to maximize targeted and collaborative economic development.
Guiding Assumptions
1. Proposed strategies and supporting tasks should be realistic considering the Town’s
limited resources.
2. Strategies and tasks must ultimately be organized according to what ca n be initiated
with current available resources versus those that may require additional support. This
will help define clear ownership (self-administered or collaboration).
3. A set of business metrics need to be established and updated regularly to accurately
assess the near and intermediate effects of economic development strategies.
4. The current draft SWOT Analysis listing of the Town’s strengths and opportunities
served as principle guides in establishing the proposed strategies.
Proposed Key Strategies
➢ Form an Economic Development Alliance comprised of the Town government, FH
Chamber of Commerce and Ft. McDowell Yavapai Nation. The Alliance would work
collaboratively to expand business/educational activities locally.
➢ Establish a community advisory group represented by VisionFH and 6-8 volunteer
members of the FH and FMYN. This group would develop and maintain a business
metrics database for utilization by the Alliance. The advisory group would also provide
networking connections to the broader community, monitor the Alliance’s activities and
progress, and support special recruitment activities for prospective businesses.
➢ Formal action plans need to be developed for pursuing new opportunities in the
targeted business sectors, including:
Finance, insurance and business services
Professional, technical and sciences
Health and wellness services
➢ Shea Corridor business development plan is needed. This would certainly be an
appropriate collaboration project with outside prospects.
These strategies assume that all stakeholders mentioned acknowledge the wisdom of ‘strength-
in-numbers’ when pursuing business opportunities as well as having community support.
11/13/20
ITEM 8.
TOWN OF FOUNTAIN HILLS
STAFF REPORT
Meeting Date: 11/18/2020 Meeting Type: Strategic Planning Advisory Commission
Agenda Type: Submitting Department: Administration
Prepared by: Angela Padgett-Espiritu, Executive Assistant to Manager, Mayor/Council
Staff Contact Information: Angela Padgett-Espiritu, Executive Assistant to Manager,
Mayor/Council
Request to Strategic Planning Advisory Commission (Agenda Language): UPDATE ON January 9,
2021, Vision Fountain Hills Community Workshop.
Staff Summary (Background)
Form Review
Form Started By: Angela Padgett-Espiritu Started On: 11/03/2020 03:08 PM
Final Approval Date: 11/03/2020